Touch Wood Commercial
This commercial was posted by a friend on Facebook. “Stunning,” he wrote by way of introduction. A wooden ball is set atop a long, wooden structure that might be a xylophone or a marimba, constructed in the middle of the woods. As the ball rolls downward, dropping onto each wooden “key,” it plays a note, and suddenly we are hearing Bach’s Cantata 147, “Jesu, Joy of Man’s Desiring.”
The peaceful setting by a stream, a shot of a doe, the inspiring music produced so simply by the force of gravity … I’ll take three! Of whatever it is! The commercial also started a minicontroversy among my friends. “The music is added.” a few said. I wasn’t sure myself. Who would take thetrouble to build such an instrument, for a commercial that turns out to be for a cellphone?
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docomoの携帯電話で新機種が出ますよ～というプロモーションのために作られた映像。切り口が良いです。日本ではなかなか見かけない感じ。
うっそうとした森に響く木の音色は本当に美しくて、ついつい聞き入ってしまいます。でも、音だけじゃなくって、この映像自体がなんだかすごく美しい。なんでだろうなぁって考えていたんですが、きっとこういう日本の原風景だとかっていうのを、最近忘れかけていたからかもしれないな、なんて思います。
いつも思うんだけど、なぜか日本の自然には神性を感じてしまう。八百万の神がいるような気がするっていうんですかね。不思議なんだけどさ。
